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About Us

We’re ready to serve you! Why not try us? It is FREE!!!

Welcome to our new web site! A2Z Meetings & Events is now open and ready to customize your next meeting or event.

You don’t use independent planners because that is what your organization pays you to do?
Your CEO or Executive Director just wants the results of a great meeting and your performance will be based on the outcome of that meeting. If you use someone to do all the research, negotiate a great unbiased deal, there is no cost to your organization, you make the actual site selection, you sign the contract and you have that extra time to do all the other aspects of your job, you have been a good steward of your organization’s resources.

You use another independent planner to do your site selection?
That is wonderful that you have already experienced the expertise of an independent planning service!!! You already understand the benefits. Do they do everything from A2Z? Have you ever needed that extra on site staff person to be sure the details are managed so you can attend to other details? You bring an office team member who is not well versed in all the pop ups and changes. Taking them away from their daily functions in the office is lost productivity there and they are not quite as effective on site as it is out of their realm. On site management is an optional service A2Z provides at a nominal fee when you consider that the meeting day is 24 hours and you only pay that person when they are needed. There are no fixed payroll costs or benefits.


What qualifications does A2Z have?
Linda Elland, President of A2Z Meetings & Events, has devoted almost 30 years to the hospitality industry. Elland has worked in both the front and back of the house and understands what makes things flow. Most recently Linda was the Vice President of Sales, leading the overall group sales, tour and travel sales, reservations, revenue management, conference services and catering programs for both of the TradeWinds Island Resorts on St. Pete Beach.

Before joining the TradeWinds in November 2002, Linda worked as an independent consultant for the hospitality industry. She did contract work for Discover Resorts and opened the Hollywood Casino in Shreveport, Louisiana as a trainer for Norton Training & Consulting.

Prior to that, Linda was with Sanibel Harbour Resort & Spa for twelve years as a national sales manager, director of sales and left in 2000 as the director of sales and marketing. Throughout the 1980’s and 1990’s, Linda served as an officer or committee chair on the Southwest Florida Chapter of the Hotel Sales and Marketing Association. She was Past President when the chapter won First Runner Up for Chapter of the Year.

A veteran of the hospitality industry, Linda has also held sales positions with South Seas Plantation on Captiva, Florida and The Hotel Pontchartrain in Detroit, Michigan.

Linda attended Wayne State University in Detroit, Michigan and obtained her Certificate of Specialization in Hospitality Sales & Marketing and acquired a Certified Hospitality Marketing Executive designation in November 1989.


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